WHY FLP™ CERTIFICATION

ELEVATE YOUR IMPACT

Stand out in the dynamic financial landscape with the Financial Life Professional™ certification. Our program equips you with cutting-edge knowledge in happiness economics and behavioral finance, ensuring you’re not just another advisor but a crucial guide in your clients’ financial journeys.

THE FLP™ CERTIFICATION DIFFERENCE

Anyone can call themselves a financial advisor. Only those who have met the FLP™ Board’s high standards for certification can call themselves a Financial Life Professional™.

REVENUE GROWTH

↑$$$

up your offering to provide more value and open doors to new opportunities that elevate your professional standing and network

COMPETITIVE EDGE

80%

of our FLP’s say they have a competitive edge over their competition because of the deeper connections they have with their clients.

TRUST

90%

of consumers are more trusting of designated professionals, citing the deeper connections fostered by our unique and impactful strategies that create results that clients value.

The FLP™ Certification IS IDEAL FOR:

The Financial Life Professional™ program is designed for professionals across diverse fields who aim to remain indispensable to their clients. The FLP™ enhances your ability to provide comprehensive, client-
centered Financial Life™ strategies. By focusing on continued connection to your clients, this program ensures you are the first person clients think of for trusted, impactful financial life guidance.

RETIRING FINANCIAL PLANNERS & INVESTMENT ADVISORS

Elevate your advisory expertise and integrate comprehensive life-centered Financial Life™ advice into your practice.

MORTGAGE AGENTS & BROKERS

Enhance your client services by offering personalized Financial Life™ Planning advice.

INSURANCE AGENTS & REAL ESTATE PROFESSIONALS

Compliment your advisory with insightful Financial Life™ Planning

LAWYERS & ESTATE PLANNERS

Offer your clients a wider array of services with advanced Financial Life™ Planning skills.

TAX PLANNERS & PREPARERS

Improve engagement and retention by incorporating holistic Financial Life™ Planning into your business model.

ASPIRING CAREER CHANGERS

Equip yourself with a broad spectrum of advisory skills as you transition into the Financial Life™ Industry.

A DAY IN THE LIFE OF A FINANCIAL LIFE PROFESSIONAL™

When I was first introduced to the FLP™ curriculum it immediately struck me as a missing link in the education system that can help anyone and everyone identify stages and problems in life and offer solutions and strategies to deal with whatever life throws at you. For me this course is a blueprint that has provided me with clarity, more confidence and the ability to have conversations that we don’t always think about, but are critical. If you are always looking to someone else to provide trust, security and courage, stop and start looking in the mirror. This program is for you.

Louis Ioannou

FLP™

MOST FREQUENTLY ASKED QUESTIONS

Anyone can call themselves a financial advisor. Only those who have met CFP Board’s high standards for certification can call themselves a CFP® professional.

FINANCIAL ADVISOR WITHOUT CERTIFICATION

CFP® PROFESSIONAL

Anyone can call themselves a financial advisor

May not have committed to act as a fiduciary

72% client satisfaction

Lower compensation on average

The Financial Life Professional™ lives at the crossroads of two critical discoveries:

– the discovery of one’s relationship with all things financial

– the discovery of one’s relationship with their life’s intentions, goals and aspirations

By engaging in a courageous conversation with the help of tools, technology, and proprietary processes, a Financial Life Professional™ helps people bring these two relationships together to create a Great Financial Life™– a life that is whole, complete, and performing financially.

“Financial Life Professionals™ do not replace financial planners or investment advisors – rather they complement them. Financial Life Professionals™ do not sell services, products or vehicles that require a license unless they are otherwise licensed to do so within the realm of lending, real estate or financial investments. Financial Life Professionals™, however, have commercial relationships with licensed professionals so when one is required, they can hand off their client to licensed agents representing such financial instruments. These agreements would include an agreement to client service standards, privacy, promotion, and share in success-fees available in exchange for the education, consulting, and marketing that gave rise to the origination of the client.

The challenge with existing financial planners and investment advisors is that they operate with certain limitations and hinderances which rob them clearly, or unsuspectingly, from being a real contribution to human beings in conversations and dialogues that really, really matter.

Embarrassment, shame, anger, upset, and disappointment are just some of the emotional constructs clients use to describe their mindsets when dealing with financial matters – and these should raise the attention of their licensed financial advisors.

But when one’s financial performance isn’t as good as expected or hoped for, or isn’t performing better than needed, there are conversational, metaphysical, mental, emotional, and literal disconnects that lead to distance, failure to communicate, or outright ignorance – for both parties. A Financial Life Professional™ is positioned and capable of providing this type of conversation, one that takes into consideration what truly matters for a client regarding their relationship with their money, and the relationship with their life’s intentions, goals, and aspirations.

The Financial Life Professional™ leverages LEGACY’s unique and proprietary process to help identify specific financial life breakdowns, allowing clients to produce measurable shifts, distinctions, breakthroughs and even transformations in their relationship with the state and future of their financial life.

People that seek and engage a Financial Life Professional™ typically are those that are:

  • Experiencing a breakdown or distaste in their financial life
  • Living with a poor state of mind, or less than desired financial existence
  • Fearing they are not doing what they must to get what they deserve
  • Wanting more in their life, to live more consistent with the vision of their future and have a Great Financial Life™.

Discover Your FLQ and See For Yourself The Place For Financial Growth and Possibility

Human beings rarely measure and self assess the quality and value of their relationship with money, wealth and worth. Often the only measurement of being rich in what really matters comes down to a bank balance, investment statement or inventory of shiny things. Living and having a GREAT Financial Life is living life financially free of fear, concern and compromise. It’s not just about being rich, but richer in the things that really matter to you and those you love.

That’s why we suggest you start with assessing your relationship with your Financial Self through our proprietary Financial Life Quotient (FLQ) tool that’s comprised of four assessments, they include:

  1. Financial Life Preparedness
  2. Financial Life Intentionality
  3. Financial Life Resilience
  4. Financial Life Literacy

Some of the most common steps clients take while working with a Financial Life Professional ™ include, but are not limited to:

  • Self identifying financial goals, ambitions, challenges, crises, and a NEW vision for empowering financial possibilities
  • Creating NEW personal, professional, and purposeful plans for action
  • Identifying and collapsing self limiting belief systems, views, and values
  • Measuring one’s Financial Life Quotient™ and devising a strategy to fill the knowledge gaps and areas of growing concern
  • Completing one’s Financial Life Vault™ so one’s life is whole, complete, and organized financially
  • Generating a NEW financial life plan to live and realize a Great Financial Life™, one that is whole, complete and performing
  • Getting straight with all stakeholders and advisors about what works and what doesn’t work financially in one’s life
  • Defining new partnerships, relationships, and associations to qualified (licensed) advice providers
  • Eliminating low financial tolerances in order to generate higher financial performance from people, products, and investments
  • Locating oneself at the source of financial results rather than chasing them
  • Potentially start a NEW business focused on being a contribution, making a difference, and linking paycheck to purpose
  • Live, lead, and leave a REAL LEGACY.

Financial Life Performance™ is a conversational construct that empowers those that enter such a courageous conversation to correct course, modify actions, or purify focus in order to live a financial life free of concern, crisis, or compromise.

FLP™ CERTIFICATION: MORE IMPORTANT THAN EVER

Financial Life Professionals™ can help clients navigate times of crisis like the COVID-19 pandemic and provide the holistic financial planning to prepare them better for a secure tomorrow.

SOURCES

** College for Financial Planning®, a Kaplan Company’s 2019 survey of 758 financial planners

ADD THE FINANCIAL LIFE PROFESSIONAL™ CERTIFICATE TO YOUR BUSINESS